From time to time we get a blinding insight into a healthcare issue or practice and feel compelled to share it through our blog. Please feel free to provide your own flashes of brilliance to these missives.
While virtually the entire airline industry is reeling from record losses, Southwest Airlines is reporting its 69th consecutive quarter of profitability. What makes Southwest Airlines so different? Among its many unique attributes, their management eschews long range planning and instead focuses on scenario planning. One scenario they foresaw was the rapid escalation in the price of jet fuel, every airline's largest expense. Their strategy for dealing with it was to lock